Bjørn Ivar Knudsen
Chairman of the board
Our Chairman, Bjørn Ivar has extensive experience working with international clients to design and deliver amazing user experiences (UX). He is another of our serial entrepreneurs. Before co-founding Smpl, he founded (then sold) QuickLog, a company delivering digital solutions for tracking machinery and vehicles. He then went on become lead user interface (UI) and UX designer at multinational telematics firm, ABAX. With 25 years’ experience in UI and Design Thinking, and a background in computer engineering, it is said Bjørn Ivar can build anything.